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Table Of Contents
- Preface
- 1 Understanding Economic Systems and Business
- 2 Making Ethical Decisions and Managing a Socially Responsible Business
- 3 Competing in the Global Marketplace
- 4 Forms of Business Ownership
- 5 Entrepreneurship: Starting and Managing Your Own Business
- 6 Management and Leadership in Today’s Organizations
- 7 Designing Organizational Structures
- 8 Managing Human Resources and Labor Relations
- 9 Motivating Employees
- 10 Achieving World-Class Operations Management
- 11 Creating Products and Pricing Strategies to Meet Customers’ Needs
- 12 Distributing and Promoting Products and Services
- 13 Using Technology to Manage Information
- 14 Using Financial Information and Accounting
- 15 Understanding Money and Financial Institutions
- 16 Understanding Financial Management and Securities Markets
- 17 Your Career in Business
- A|Understanding the Legal and Tax Environment